Equal Justice Initiative

AKA Amplifying truth and history

The idea was relatively simple: Bryan Stevenson’s message with Google’s reach. Our team worked hand-in-hand with his organization, Equal Justice Initiative, to develop an integrated campaign that surfaced a painful chapter in America’s history of racial injustice. Ultimately the broad-reaching campaign included an immersive digital experience, a music video with Andra Day, a custom exhibition at the Brooklyn Museum and an interactive exhibit that is on permanent display at EJI’s Legacy Museum in Montgomery, AL.

Please note: the content on this page is emotionally upsetting.